The Erste Financial Life Park is an extraordinary place that explains economic and financial topics in an innovative way through an interactive tour. It teaches basic economics and the necessary skills for handling money on a daily basis. Tailored to different age groups, young people learn from the FLiP’s activities for life. And it’s fun!

Those who are good with money and understand basic economics often have it easier in life. Young people who fall into debt at an early age and thus deprive themselves of many opportunities often simply lack the necessary knowledge to assess the consequences of their actions. With its interactive tours, the Erste Financial Life Park (FLiP) sparks the interest of children, young people and adults in the economy in a playful way. By allowing different age groups to try out financial decisions, it promotes financial responsibility. It’s not a marketing tool but a fact-based centre for knowledge-transfer and a platform for financial education that has recently expanded towards other locations. The FLiP works transparently and without judgment, talks openly about all topics and strives for clear, simple and understandable answers. Most importantly, by implementing modern didactics it proves that learning is also fun. 

The Erste Financial Life Park belongs to Erste Social Finance Holding, of which ERSTE Foundation owns 51 percent.  

Together with ERSTE Foundation, Johannes Kepler University Linz, Three Coins and the Austrian Ministry of Finance, the FLiP awards the Kardea!-prize for the best ideas on handling money by children and young adults.   

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